Carling Black Label has been quenching South Africans' thirst for over 40 years. As one of the most awarded beers in the world, it has built a reputation which is hard to ignore.
But what makes Black Label, or Zamalek as it’s known to many, so much a part of our South African heritage and culture? It’s difficult to say why this beer has been embraced by so many for so long. Perhaps the answer lies in the quality of the brew and its pleasing flavour profile.
A quest to provide a unique product and offer an experience to taste Rooibos like no other, led the distiller on a journey which indirectly started in 2006. With plenty...